In 2023, as Disney entered its 100th year, The LEGO Group wanted to leverage its partnership with Disney to reach a growing audience - girls aged 3 to 14. Together, we created “Making Wonder” - an episodic YouTube series that explores Disney through the creativity of LEGO bricks in fresh, imaginative ways.

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From a giant house, made of 68,753 bricks, to Disney Princess go-karts entirely constructed out of LEGO - Making Wonder topped 4 million views on YouTube and won a prestigious Webby Award for Best Content Series.

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Awards & Nominations

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Won - Webby Awards - Best Social Content Series - 2024